Why newsrooms need it
A newsroom records far more video than any team can watch. Live feeds, press conferences, field footage, and decades of archive all arrive as files with a name and a date, and nothing else. When a story breaks, social needs clips now. An editor scrubs for the moment, cuts it, captions it, and posts it, one clip at a time.
Video Context does that work for you. It watches every feed as it records, and writes down who speaks, what they say, and what is on screen. It finds the moments worth sharing, edits each one into a captioned clip, and sends it where it needs to go, while you are still on air.
How it works
- Connect your live feeds and your archive storage.
- Video Context transcribes, tags speakers, and finds the key quotes and moments as they happen.
- Video Context auto-edits each moment into a captioned clip for each platform.
- Automations send each clip to your social channels or to your team for approval.
- Editors search the live feeds and the archive in plain words when they need a different shot.
What changes
- Clips go out on social while the broadcast is still live.
- Each key moment is cut, captioned, and sized for each platform, with no manual edit.
- One live feed becomes dozens of clips, not one or two.
- Your editors approve clips instead of making them.
ChatGPT
Claude
Gemini
